Sling TV features a dozen different live TV programming options to choose from at launch. To make it work, Dish negotiated rights with major media companies like Disney, Turner, and Scripps to create a light package of networks to flip through.The crown jewel of the bunch is ESPN and ESPN2, which will be streaming over-the-top to non-cable subscribers for the first time. But the channel lineup also includes the Disney Channel, ABC Family, Food Network, HGTV, Travel Channel, Adult Swim, TBS, TNT, CNN, and Cartoon Network.Interestingly, the service will also have a channel devoted to videos from Maker Studios, which will look just like a live TV channel and feature videos from the multichannel video network’s stable of creators. That’s a first for maker, which is looking for new distribution outlets beyond just serving its videos on YouTube.In addition to the channels available in its base package, Sling TV will also have so-called “add-on packs” that will allow subscribers to pay a little bit extra to get more content from a specific genre.For $5 more, subscribers with children can sign up for the Kids Extra pack, which includes networks like Disney Junior and Boomerang. Meanwhile, those who are really into the DIY set can sign up for the News & Info Extra pack, which includes the Cooking Channel, HLN, and Bloomberg.

via Dish Introduces Sling TV, Its Over-The-Top Alternative To The Cable Bundle | TechCrunch.